The poster's central motif is a kaleidoscope, just like a childhood fascination with its ever-shifting patterns. Grown up, we realize cinema itself is a kaleidoscope, revealing the vibrant, multifaceted world through its lens. In the poster, our side of the kaleidoscope is a series of evolving colorful rings that incorporated the BJIFF windmill logo. Passing through the rings, a radiant “Morning Star” hangs high in the night sky.

Beyond this ring glows the Morning Star, the brightest celestial one after the sun and moon. Like this star guiding dreamers, cinema illuminates and beacons our pursuit of aspirations.

There lies a hidden trace from the poster where you may not discover: The kaleidoscope's interior design draws inspiration from the coiling dragon caisson of the Wanchun Pavilion in the Forbidden City. The caisson is a key element of Chinese wooden architecture. Simply put, it is like the ceiling of a building, to which skilled craftsmen in ancient China added exquisite carvings, paintings, and patterns, reflecting the Chinese people's magnificent imagination as they gazed into the sky. Movies are like a caisson - ingeniously crafted by filmmakers to tell stories that are brilliantly imagined, deeply meaningful, and emotionally refined.

“Kindling the seven-star stove, brewing rivers in bronze pots, and setting the Eight Immortals' table, we are waiting for guests from all corners.” On April 18, the 15th BJIFF will commence its meticulously curated cinematic feast. We are ancipating and confident that this edition will deliver a cultural experience embodying “color, aroma, flavor, form, and artistic essence”, a harmonious blend of storytelling that transcends boundaries.