On August 26, 2020, Summit on China's Film Investment and Financing of the 10th Beijing International Film Festival (BJIFF) was successfully held by Yanqi Lake, Beijing. Hosted by the Organizing Committee of the Beijing International Film Festival, co-organized by Beijing Culture Industry Investment and Financing Association and Beijing Cultural Investment Development Group Co., Ltd., the summit was organized by Online Film Market Co., Ltd., with Beijing Rural Commercial Bank as the strategic supporter. The attendees included Wang Jiequn, Deputy Director of the Publicity Department of Beijing Municipal Committee of the Communist Party of China, Director of the Beijing Municipal Film Administration, Vice Chairman & Secretary General of the Organizing Committee of the Beijing International Film Festival, Zhang Pimin, Director of China Film Fund, Zhou Maofei, President of Beijing Cultural Investment Development Group Co., Ltd., Fu Dongsheng, Deputy Secretary of the Party Committee and President of Beijing Rural Commercial Bank, Yan Shaofei, Secretary of Party Leadership Group and Secretary General of China Film Association, Yu Dong, Chairman of Bona Film Group Co., Ltd., Zhou Baolin, Vice General Manager of China Film, Huang Qunfei, Executive Deputy General Manager of Huaxia Film, Li Jie, President of Alibaba Culture and Entertainment, Cai Min, Executive Deputy General Manager of Beijing Cultural Investment Holdings Co., Ltd., and Zhu Yuqing, Founder of Online Film Market Co., Ltd. among other representatives of film and television investment institutions, production institutions, film and television enterprises. 

　　In her speech, Wang Jiequn pointed out that since the beginning of this year, the CPC Central Committee and the State Council had repeatedly proposed to strengthen the financial support for private enterprises and small and micro businesses, while the Beijing Municipal Committee of the Communist Party of China and People's Government of Beijing Municipality had mobilized financial institutions to help solve difficulties facing the cultural and creative industry, thus helping build the capital into a "cultural center". In this context, Summit on China's Film Investment and Financing is a concrete measure taken by the Organizing Committee of the 10th Beijing International Film Festival to implement the relevant arrangements of the CPC Central Committee and the State Council, and to put into effect the new idea of the "integrated development of cultural innovation and financial innovation" in Beijing.

　　Zhou Maofei said that Summit on China's Film Investment and Financing has played an important role in promoting the integration of film and finance as well as the healthy development of China's film industry. Having been committed to promoting the development of the culture industry, especially the film industry in Beijing, Beijing Cultural Investment Development Group Co., Ltd. has created the "Beijing model" of the financing and development of culture industry, while taking the lead in conducting financing and leasing by means of intangible assets. As a result, a cumulative total of 4.084 billion yuan was raised for 170 film and television companies, while offering guarantee valued at 5.742 billion yuan for 149 film and television enterprises, thus effectively solving the financing difficulties plaguing the film and television enterprises.

　　According to Fu Dongsheng, Beijing Rural Commercial Bank has been involved into the culture construction in Beijing over recent years, having set up a 3-tier financial service system for the cultural and creative industry. Led by innovation, it has been enriching the cultural and financial products as well as its business models, while exploring a new path concerning how financial institutions help build the cultural center. As a result, it now has become an important force in the building of the national cultural center.

　　Being a much-anticipated part of the event, 2020 Report on Survey of China Film Investment and Financing was released on the spot, the production of which involved on-site surveys of nearly 100 financial and investment institutions over a span of more than 6 months. Wang Jiequn, Zhang Pimin, Zhou Maofei, Fu Dongsheng, Yan Shaofei and Lyu Xiaoguo among other leaders as well as the editor-in-chief Zhu Yuqing revealed the first release.

　　Focusing on the research and analysis of China’s film investment and financing, the report aims to analyze the current cooperation in the financial industry as well as the film and television field, clarifying the obstacles hindering their bilateral cooperation while promoting their exchanges and cooperation. As the founder of Online Film Market Co., Ltd, an audience research and venture capital platform, Zhu Yuqing pointed out in his interpretation of the report that the current cooperation on film and television projects among financial institutions witnessed firm cooperation intention, insufficient operations and experience of success among other characteristics. As Zhu concluded, "The different industrial characteristics coupled with demands of investors and the financing sides mean that it would still take a long time before they could make cooperation smoothly, so it is particularly necessary to strengthen the exchanges and cooperation between the two sides."

　　Based on 2020 Report on Survey of China Film Investment and Financing, “Investment Enterprise of the Year” and “Production Enterprise of the Year” were awarded on the spot, and the result was grounded on the overall performances, box-office revenue and reputation of movies financed and produced by the companies involved, social influence among other factors. The said two awards witnessed the voluntary enrollment of enterprises and assessment of a jury, aiming to praise those who had made outstanding contributions in the investment and production of films. Thanks to The Wandering Earth and Crazy Alien among several hits, Shenzhen Houde Qianhai Fund Management Co., Ltd. landed the “Investment Enterprise of the Year” in 2019, while Huaxia Film Distribution Co., Ltd. was awarded “Production Enterprise of the Year” in 2019.

　　During the summit, Cultural Investment Holdings Co., Ltd. a listed entity affiliated to Beijing Cultural Investment Development Group Co., Ltd. made public its plan to shoot seven characteristic movies, including Wishdragon, Valiant Army in Tunnel Warfare, Legend of Kitchen God, Balloon, The Curiouscase of An Immortal Man, Mordaga, and Dunhuang, thus promoting the development of film, television and cultural industries. To perform the mission of promoting the upgrading of the culture industry in Beijing, Cultural Investment Holdings Co., Ltd. has signed a strategic cooperation agreement with China Film Co., Ltd., Bona Film Group Co., Ltd. and Alibaba Culture and Entertainment, thus helping build Beijing into a “cultural center”.

　　The development of film and television industry cannot be alienated from the support of financial capital. As the industry is undergoing a period of adjustment, withdrawal of capital and the impact of COVID-19 make financial institutions represented by banks become an important supporting force for the development of film and television companies as well as cultural and creative enterprises.

　　On the spot, Beijing Rural Commercial Bank announced the roll-out of its special financing product of “Loans for Film & TV Promotion and Distribution”. Aiming to meet the financial needs of small and micro film distribution companies as they promote and distribute movies, the product will help deal with the financing difficulties facing the cultural enterprises in Beijing, thus enabling them to grow bigger, stronger and better. When introducing the products, Zhang Xueyou, Deputy General Manager of the Inclusive Finance Department of Beijing Rural Commercial Bank made responses concerning the operation and development mode, financing needs, and the questions and obstacles hindering the financing of film distribution companies, thus promoting the deep exchanges and substantive communication between banks and enterprises. On site, Beijing Rural Commercial Bank signed cooperation agreements with a number of film and television cultural enterprises, while reaching cooperation intention.

　　Over recent years, Beijing Rural Commercial Bank has been actively engaged in the cultural construction of the capital and has actively participated in the "Investment & Loan Award" activities of the cultural and creative industry in Beijing for three consecutive years, while supporting the development and growth of a number of key cultural enterprises. Since the outbreak of the COVID-19 pandemic, Beijing Rural Commercial Bank has resolutely implemented the decisions and plans of the CPC Central Committee and the State Council to complete the tasks concerning "six guarantees", particularly focusing on stabilizing enterprises and ensuring employment. By the end of June, it has provided over 50 billion yuan of loans supporting the fight against COVID-19 and the resumption of work and production.

　　With implementation of projects, including State Production Base of China Film Group, Beijing Film Academy's new Huairou campus, and the headquarters base of Bona Film Group Co., Ltd. in Huairou, Huairou has been playing a more and more important role for China's film and television industry. At the event, special promotions were made concerning China (Huairou) Film and Television Industry Demonstration Zone. At present, it is introduced that the demonstration zone has gathered around China Film Group Corporation, SMI Corporation, Bona Film Group, Huayi Brothers, HaiRun Movies & TV, and Beijing Galloping Horse Media Co., Ltd. among over 600 film and television companies. With an investment of fixed assets valued at 6.5 billion yuan, the said entities have produced over 3,000 TV shows and movies, while forming a mature supportive model for the industry centering on the production of film and television technology and the training of film and television talent.

　　In addition, Danqing Yinghua Cultural Communication Co., Ltd. and Land High Tech made wonderful sharing. Having obtained investment from iQIYI, Danqing Yinghua makes adaptations based on comics, novels and scripts, and thereby develops animation, film and television and other IP derivatives. For Land High Tech, its major business covers Internet, film and television media, cloud computing, architectural visualization, VR/AR and other fields. Besides, it has built a cloud platform featuring digital content, industry technology and services -- VSOCloud, so as to serve the full life cycle of digital content projects. Their sharing, pitching and recommendations have captured the attention of the investment enterprises on the spot, thus reaching several cooperation intentions.